WebApplication Schema
Checks for WebApplication JSON-LD on SaaS app pages.
What this check measures
For SaaS apps, we look for WebApplication schema with name, description, applicationCategory, and optionally offers (pricing).
Why it matters
WebApplication schema helps Google and AI tools categorize your product. Can unlock app-type rich results in some SERPs (star ratings, price, platform).
How our audit detects it
Check homepage and pricing page for WebApplication or SoftwareApplication schema.
Typical findings
- error_outlineNo WebApplication schema on a clear SaaS product.
- error_outlineOnly Organization schema — misses product categorization.
How to fix
Add WebApplication schema to your homepage with: name, description, applicationCategory ("BusinessApplication", "DeveloperApplication"), offers with price and currency.
Frequently asked questions
WebApplication vs SoftwareApplication?expand_more
Want this checked on your site?
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Checks for BreadcrumbList JSON-LD on sub-pages — replaces ugly URLs in SERP with clean breadcrumbs.