Article Schema
Checks for Article JSON-LD on blog posts and news pages.
What this check measures
We look for Article (or BlogPosting, NewsArticle) schema on content pages with required fields: headline, datePublished, dateModified, author (linked to Person), image.
Why it matters
Article schema unlocks Top Stories rich results, News carousel inclusion, and author E-E-A-T signals. Essential for news and blog sites. Without it, content ranks as generic pages.
How our audit detects it
Check blog/news URLs for @type=Article/BlogPosting/NewsArticle. Validate headline/datePublished/author presence.
Typical findings
- error_outlineBlog post without Article schema.
- error_outlineArticle schema missing datePublished (required).
- error_outlineauthor field is a plain string instead of a Person reference.
How to fix
Add Article JSON-LD to every blog post with: headline, image (1200×675+), datePublished, dateModified, author (Person @id), publisher (Organization @id), mainEntityOfPage.
Frequently asked questions
BlogPosting vs Article?expand_more
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