WWW Consistency
Checks that only one of www or apex is canonical, with the other redirecting.
What this check measures
We resolve `www.domain.com` and `domain.com` and check that one 301s to the other. Both serving 200 = duplicate content across URLs.
Why it matters
Running both splits ranking across two URL sets. Google usually picks one as canonical, but the pick may not be yours. Best: pick one, force redirect the other.
How our audit detects it
DNS + HTTP to both www.domain.com and domain.com. Verify one 301s to the other.
Typical findings
- error_outlineBoth www and apex return 200 with identical content.
- error_outlinewww redirects to apex on some paths, not others.
How to fix
Pick one (usually www for larger sites, apex for SaaS apps). Configure DNS + host to 301 the other to your canonical.
Frequently asked questions
Does it matter which I pick?expand_more
Want this checked on your site?
Pantra runs the full audit (SEO, Security, GEO, Performance, Schema, Technical, Images) in 10 seconds and generates stack-specific fix prompts.
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